Superga USA
Superga is a renowned classic, Italian-inspired sneakers heritage brand. Taking the reins from Steve Madden in 2023, I redesigned the Superga website, ushering in a sleeker aesthetic and optimized features for user experience. This overhaul reflects a commitment to marrying the brand's rich heritage with contemporary digital standards.
Using my own skillset in HTML & CSS in addition to working with a development team, the site has customized the Broadcast theme to meet the brand’s global styling standards and improve the base theme’s UX with features such as sizing tabs (lists products in Women’s, Men’s, and EU sizing) and an improved mobile menu.
Current | Superga - The Foundation - 2023
Redesigned Mobile Menu
Mobile Menu - Before
Mobile Menu - After
Previous Site | Superga - Steve Madden - 2022